Vegan Washing: How Israel Uses Veganism to Gloss Over Palestinian Oppression
Most of us are now aware that we constantly receive
micro-targeted advertisements in our social media feeds based on our
interests, location or habits. Those in the vegan community are no
exception. However, an increasing number of promoted posts targeted
at vegans on apps like Facebook or Twitter are clearly Israeli Defense
Force (IDF) propaganda. Most of these are videos discussing, in English,
how accommodating to the plant-based lifestyle the IDF is and how easy
it is to be a vegan soldier.
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